rooms by wolfensson

His brand universe already includes a concept store on Habsburgergasse and a yoga and Pilates studio. Now, this universe is expanding into the hospitality sector with rooms by wolfensson, seamlessly and harmoniously integrated into the existing brand identity.

The goal of the hotel branding is to blend this new venture seamlessly into the established Wolfensson brand world. The refined design combines innovative elements with the familiar Wolfensson aesthetic, resulting in an extension that honors the brand’s dedication to timeless craftsmanship and tradition while adding an exclusive, premium touch.

A new accent color adds fresh highlights, subtly incorporated into the interiors and design elements. A structured white texture symbolizes the transition into the three-dimensionality of the hotel spaces, conveying a sense of tactility and elegance.

The result is a cohesive identity that reflects the core values of the Wolfensson brand—innovation, craftsmanship, and timeless design—across all levels, floors, and rooms.